Archive for the ‘Geo-Marketing’ Category

Starbucks FourSquare Mayor Rewards Program

May 19, 2010  |   Blog,FourSquare,Geo-Marketing   |   Matt  |   0 Comment

Starbucks FourSquare Mayor Rewards Program Well, it’s here – there is finally some financial incentive to use FourSquare and it’s in the form of discounted coffee. For a while companies like Harvard, The History Channel, and Starbucks have used FourSquare as a means to promote their products with the return to the user being the exploration of their city.  Harvard.

Catching Up on Geo-Based Marketing

March 29, 2010  |   Blog,Featured,FourSquare,Geo-Marketing,Social Media   |   Matt  |   0 Comment

Catching Up on Geo-Based Marketing When Yelp originally added the geo “check in” feature, I was very excited.  I love Yelp and their iPhone app so I immediately put my Foursquare account on hold to focus on learning the ins-and-outs of Yelp.  It was a very polished app but I made the assumption that the content user friendly layout of.